Using concepts from Hockey Canada's past and integrating modern design elements, I created a vision of what a new Team Canada Olympic hockey uniform could look like.
FLY BY NIGHT
A project created for a fictional outdoor camping and equipment store; Fly By Night uses simple iconography, bold colours and text to convey the brand to audiences.
NEW DUBLIN DRAGONS
Using an early childhood school team name as inspiration, I show off steps from initial sketches, to preliminary drafts, to geometric revisions, and finally, to a completed logo.